Enterprise Search Europe – Conference Programme

Wednesday, 30 May 2012

09.00 - 09.15
Welcome and Introduction to the Conference Themes
Martin White, Managing Director, Intranet Focus Ltd, UK
09.15 - 10.15
KEYNOTE: The Future of Search
Paul Doscher, CEO, Lucid Imagination

Paul will discuss the opportunities and challenges for enterprise search in Europe, and share his thoughts about what the search industry, both commercial and open source, needs to do to ensure that the use of search increases. Should industry players work together on raising the profile of search, and is there a lack of trained developers? Are there promotional activities they could collectively undertake to raise the profile of search without a fear of losing market share? And what does the future of the search industry mean for individuals and teams implementing enterprise search in their own organisations?

10.15 - 10.45
Survey of Global Enterprise Search Implementations
Moderator: Martin White, Managing Director, Intranet Focus Ltd, UK
Kristian Norling, Founder & CEO, Norling & Company

During Spring 2012, Findwise and Information Today jointly sponsored a survey of global enterprise search practitioners from organisations of all sizes, to find out more about their attitudes to, and implementation of, enterprise search. This session exclusively reveals the findings, with particular focus on Europe. This session will provide insight into best practice and the challenges faced by search implementers now and in the future.

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10.45 - 11.15
Coffee Break
11.15 - 11.50
Everything You Need to Know about Search – but were Afraid to Ask
Moderator: Martin White, Managing Director, Intranet Focus Ltd, UK
Matt Mullen, Senior Analyst, Social Business, 451 Research

This session provides an introduction to search technology. Matt Mullen will guide you through the intricacies of enterprise search in a down-to-earth, clear-cut, and accessible way. Delegates will gain:

  • a clear understanding of the capabilities of enterprise search
  • an awareness of the various technologies involved, and how they fit together
  • insight into differing approaches to enterprise search in a variety of organisation types
11.15 - 11.50
Big Data: Business Value in Record Time
Laura Wilber, Solutions Analyst, Exalead SA
Miles Oldrey, Senior Information Architect, Smartlogic

By the end of this decade, at least 50 billion devices will be connected to the ever-expanding ‘Internet of Things’. Extracting business value from this massive flow of machine data is a prime objective of many Big Data initiatives. Search offers a little known and pragmatic approach to this challenge that is safe, rapid and cost- effective. In this presentation, Laura Wilber explores three case studies which use a search platform to deliver real-time operational reporting and analytics on data flowing from household smart meters, wind power production meters, and postal sorting machine monitors. Delegates will gain a better understanding of:

  • the role of search in exposing latent business value in machine data
  • the role of search technologies in Big Data environments
  • what search-based applications are and how they work

11.50 - 12.30
Search Project Management – Best Practices
Moderator: Alan Pelz-Sharpe, Vice President & Managing Director VOCalis, Digital Clarity Group
Matt Nelson, General Manager, Funnelback
Valentin Richter, CEO, Raytion GmbH
Kristian Norling, Founder & CEO, Norling & Company

This session explores what makes a good search project. A cross-section of participants – a commercial vendor, a systems integrator, an open source vendor, and a search manager – talk about the issues involved in implementing search, and the solutions they have developed.

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12.30 - 13.40
Track A — SharepointTrack B — Taxonomies
13.40 - 14.20
Searching for the Right Investment with FAST for SharePoint
Moderator: Alan Pelz-Sharpe, Vice President & Managing Director VOCalis, Digital Clarity Group
Torsten Mollien, Consultant Manager, Avanade

Avanade is a Joint Venture between Microsoft and Accenture. In this session, Torsten Mollien will focus on Search-driven Business Applictions (SBA), presenting a real world example from a Swiss bank, in which the implementation saved a considerable amount of time and money for internal and external investment consultants. Delegates will:

  • experience an SBA in action
  • gain insights into how quickly and easily a solution based on FS4SP can be implemented
13.40 - 14.20
Enhancing the Search Experience through Interface Design: Using Taxonomies to Improve Search Performance
Emma Bayne, Head of Systems Development, The National Archives
Donald Phillips, User Experience Manager, The National Archives

This presentation will demonstrate Discovery, The National Archives' new catalogue. Discovery is about using search technology with intuitive design to open up The National Archives' ever-growing and wide-ranging collection, spanning 1,000 years of history. In this presentation, Bayne and Phillips share their experience of developing a new subject taxonomy covering category selection and rules development for over 20 million objects, and explain how they have introduced user tagging alongside new search logic to make the collection more findable. They will discuss how user interface improvements complement search technology enhancements to make searching the collection easier for everyone, from first-time users to experienced researchers. Delegates will gain practical knowledge of:

  • using taxonomies to improve search performance
  • marrying user interface improvements with enhancements to search technology
14.25 - 15.05
Lessons Learned in Implementing Microsoft FAST Search Server 2010 for SharePoint
Christian Vogt, Director Services, Raytion GmbH

When it comes to selecting and implementing an enterprise search solution, Microsoft FAST Search Server 2010 for SharePoint is one of the top candidate technologies, with a compelling feature set. However, at enterprise level, questions arise as to whether project requirements can be met by out of the box capabilities. This session shares vital lessons learned when implementing several medium and large-scale FAST- based search projects at the enterprise level. Delegates will gain a greater understanding of:

  • federation, global and distributed usage, security and UI customisation
  • key aspects that require focus in order to ensure the success of an enterprise search project
14.25 - 15.05
Evaluating different search technologies – using Amazon CloudSearch as an example
Runar Buvik, CTO, Searchdaimon AS
Miles Oldrey, Senior Information Architect, Smartlogic


All search companies claim to have the fastest and most scalable system with the most relevant results. But which one will work best for you? This presentation will demonstrate how you can use Open Test Search -- an open source tool -- to easily do visual comparisons of search results from different search engines. Open Test Search also has a collection of several search engines where the same data set is indexed. We will run some queries through them, and see how they compare. Delegates will:


  • Get an understanding of how to compare different search technologies
  • Gain insight into the limitations and differences found in search engines that have already been tested
  • See examples from nine different search engines with demos in Open Test Search
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15.05 - 15.35
Coffee Break
Track A — Data QualityTrack B — Open Source
15.35 - 16.15
Data Quality: The Missing Ingredient for Enterprise Search
Iain Fletcher, Director, Accenture

For the past decade, and despite a massive investment in search software algorithms by many of the world's premier software companies, user surveys have continued to show a high level of dissatisfaction with enterprise search. In many cases, data neglect is a root cause of poor relevancy and ROI underperformance despite the fact that data-driven issues are often relatively easy to fix. This presentation will use a range of recent search implementation projects to illustrate issues caused by data neglect, and how they can be effectively addressed. Delegates will:

  • gain a better understanding of important implementation processes and best practices
  • learn how to significantly enhance user satisfaction, system use and ROI
15.35 - 16.15
Today’s News is Open Source – Migrating to Apache Solr
Charlie Hull, Managing Consultant, OpenSource Connections, UK

Using a case study from the UK's largest newspaper publisher, this presentation will demonstrate the migration of search for several national newspapers from the closed source FAST ESP platform to the open source Apache Solr. The presentation will illustrate how a custom document processor was built, Solr was configured to search millions of newspaper articles, and a fault-tolerant and highly scalable cloud computing architecture was designed. Charlie Hull will discuss how the system was developed using Agile and continuous testing on an aggressive timescale and finish with some recommendations for those considering this migration route. Delegates will gain an understanding of:

  • how to migrate from a product rapidly approaching end-of-life
  • the advantages of a cloud-based system
  • the flexibility and futureproofing offered by open source software
16.20 - 17.20
KEYNOTE: Re-conceiving Enterprise Search
Matt Eichner, General Manager, Global Enterprise Search, Google

Matt Eichner will talk about Google’s view on the future of search, how it relates to innovations happening at Google.com, and what it means for the enterprise and the Google Search Appliance model. In this vision for the future, Matt will explicitly address the role of open source, and how Google views developments there, as well as the broader possible mandate for Search in organisations as we continue to evolve to knowledge work and collaboration.

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17.20 - 18.30
Cocktail Reception

An opportunity to catch up with fellow delegates, speakers and sponsors and continue the discussions of the day.

Thursday, 31 May 2012

09.00 - 09.15
Welcome and Introduction to Day Two’s Conference Themes
Martin White, Managing Director, Intranet Focus Ltd, UK
09.15 - 09.50
CASE STUDY: Global Jigsaw: The Evolution of Linklaters’ Global Search Tool
Moderator: Valentin Richter, CEO, Raytion GmbH
Gerard Bredenoord, Knowledge Innovations Ltd

In 2011, Linklaters embarked on a Legal Knowledge Search implementation. This presentation tells the story of the development of Linklaters' global search solution, how it came about and the cogent business reasons for it. The talk focuses on the structures such as governance and stakeholder management required to make a search project successful. Delegates will gain an understanding of how strategy, business objectives and strong leadership are as important as the actual workings of the search technology.

09.50 - 10.25
CASE STUDY: Categorising your Search Queries: Harvard Business School Case Study
Moderator: Valentin Richter, CEO, Raytion GmbH
Melissa Shaffer, Director of Information Management Services, Harvard Business School

A case study explaining how Harvard Business School is developing a repeatable, ‘cookie-cutter’ process for clustering and categorising search queries. The presentation will explain how this process and subsequent analysis is helping HBS to improve search functionality on HBS websites and Intranet sites. The session will cover the steps followed, starting with developing a standard set of facets used to identify the types of concepts in search query logs, categorising the queries by grouping/clustering similar queries together, identifying applicable facets for each cluster, and evaluating the quality of the search results for the top clusters. Delegates will hear about the benefits derived from this work, including:

  • providing data to populate auto-suggest, enhance search engine synonyms/thesaurus
  • providing valuable data for developing recommendations for SERP (Search Engine Result Page) design improvements
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10.25 - 11.00
Coffee Break
11.00 - 11.35
CASE STUDY: Implementing Search to Aid Knowledge Management and Business Intelligence
Damon Fordham, Senior Consultant, 3i plc

This presentation discusses 3i’s project to adopt an Enterprise Search technology. It will cover the background to the project, business case and benefits, and how 3i is using search to help in knowledge management initiatives aligned with corporate goals, giving access to the workforce at their desks and on the move. To conclude the presentation will discuss how search will be deployed in the future in Legal, Compliance and Business Intelligence initiatives. Delegates will:

  • understand how 3i made a business case for Enterprise Search to help employees' access information and share knowledge
  • discover the issues faced during rollout, and how they were overcome
  • gain insight into future directions for the technology and the benefits to 3i
11.40 - 12.15
CASE STUDY: The Tale of Two Searches: How Can Search Options Co-exist Successfully?

A key component of an effective knowledge management strategy involves implementing a robust search solution. For this strategy to work, the search engine should deliver both enterprise-wide and site-specific information, with appropriate ranking and relevancy. Ramin will discuss how Booz Allen has applied SharePoint’s ‘Search this Site’ web-part along with the Enterprise Search to enhance the quality of search results for its clients. Implementing these two searches in parallel has not been without challenges, neither for users nor the developers. Booz Allen has effectively addressed these issues through change management, user education, use of a comprehensive metadata schema and design efforts. Delegates will learn:

  • The benefits of ‘Search this Site’ vs. Enterprise Search
  • How to drive user adoption and methods for improving search relevancy
  • Insight into the strategy, challenges and lessons learned
12.15 - 12.30
Plenary Q&A

Bringing together all the morning’s case study speakers.

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12.30 - 13.45
Networking Lunch with themed tables
Track A — Developing a Business CaseTrack B — User Experience
13.45 - 14.25
A Tried and Tested Approach
Moderator: Martin White, Managing Director, Intranet Focus Ltd, UK
Bhupesh Pattni, Consulting Manager, Comperio
Enda Flynn, Comperio

By presenting a real customer case study the presenters will take you through a tried and tested approach for developing a business case. The approach, called "Sprint 0", is tailored to define the key elements that all feed into the scope of an enterprise search project.

Delegates will learn about:

  • how to articulate and quantify the ROI of the project
  • how to create an enterprise search strategy
  • how to develop a project plan and governance model for enterprise search


13.45 - 14.25
Designing Mobile Search for the Enterprise
Moderator: Iain Fletcher, Director, Accenture
Tyler Tate, Lead Designer, TwigKit

The widespread adoption of Internet-connected mobile devices among consumers has been widely heralded. Yet these savvy smartphone-slinging, tablet-toting consumers are also employees who, not surprisingly, expect to use their devices for work as well as leisure. There are numerous benefits for corporations embracing this bring-your-own-device culture. But inviting mobile hardware into the enterprise is just the first battle. Enabling staff to search business applications at any time and from anywhere is fundamental to every successful enterprise mobility strategy. In this talk Tyler Tate outlines how to design search-based applications for mobile users. Delegates will learn about:

  • the goals and behaviours of mobile users
  • four high-level principles for building effective mobile search applications
  • examples demonstrating key elements of the best mobile applications
  • the pros and cons of various implementation options such as native or web-based apps
  • an understanding of how users approach mobile search
14.30 - 15.10
Business Cases and ROI Considerations for Search Projects
Moderator: Martin White, Managing Director, Intranet Focus Ltd, UK
Hans-Josef Jeanrond, VP Marketing, Sinequa
Clément Yunes, EIM Offering - Domain Manager, ATOS

In this presentation, Hans-Josef Jeanrond focuses on three specific search implementation projects to demonstrate differing approaches to business cases and ROI calculations. In each case, search projects are moving towards the centre of organisations' IT systems and closer to the heart of their business. This increased business relevance makes it easier to define and capture ROI metrics. He suggests ways in which project ROI can be improved - often to levels not considered possible. Delegates will gain an insight into:

  • making the business case for enterprise
  • aligning enterprise search with business goals
  • calculating - and improving - ROI

Clément Yunes will present the usage of Sinequa search within Atos. He will focus on the aspect of finding the right experts when staffing projects. Amongst other things, this reduces the time needed to reply to RFPs and allows Atos to submit proposals where time would have been too short before. 

14.30 - 15.10
A Taxonomy of Site Search
Moderator: Iain Fletcher, Director, Accenture
Tony Russell-Rose, Director, UXLabs, UK University of Essex

Classic IR (information retrieval) is based on the notion of users searching for information in order to satisfy a particular ‘information need’. However, it is now accepted that much of what we recognise as search behaviour is often not informational per se. In this presentation, Tony Russell-Rose examines the site search context, looking at the needs and behaviours of individuals across a range of vertical search and discovery scenarios. He defines a taxonomy of enterprise search modes, and discusses some initial implications for the design of more effective search and discovery experiences. Delegates will gain an insight into a set of universal site search behaviours, and how to use them in the design of more effective search interfaces and user experiences.

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15.10 - 15.40
Coffee Break
15.40 - 16.20
Assessing Search Success
Moderator: Martin White, Managing Director, Intranet Focus Ltd, UK

A distinguished panel of search experts discuss how a search team can demonstrate that they have made a difference. ROI calculations, metrics and benchmarking all come into play. What are the best strategies to adopt, and how can you ensure that you are using appropriate measuring instruments to tune your enterprise search engine and assess its value?

16.25 - 17.00
CLOSING KEYNOTE: The Enterprise Search Landscape: 2012 and Beyond Big Data and Boolean
Stephen E. Arnold, Managing Director, ArnoldIT.com

In this provocative talk, Stephen E Arnold reviews key developments in enterprise search in 2012. He then looks toward 2013 with particular emphasis on big data, open source search, text analytics, and apps. Enterprise information access is experiencing evolution and revolution. What are the paths forward?

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Platinum Sponsor
Raytion GmbH
Gold Sponsors
Convotis AGIntraFind Software AG
Royal Society of ChemistrySinequa
Silver Sponsors
Kapow SoftwareMindbreeze
Cocktail Reception Sponsor
Google Cloud
Lunch Sponsors
Lanyard Sponsor
Funnelback UK Ltd
Media Partners
ECM PlusEnterprise Search Center
Industry Partners
BCSEnterprise Search Cambridge
Enterprise Search LondonReal Story Group
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